With only 12 weeks until the big day, Aldi Scotland has launched ‘Heidspace,’ a new digital campaign designed to take the stress out of Christmas for shoppers.
Heidspace offers customers tips and tricks on getting prepared for the festivities early, starting now, to ensure the big day is as tension free and merry as possible.
Online tools include weekly planners, checklists and essential timings for Christmas meal prep. Aldi Scotland’s social channels will also be full of tips from when to stock the cupboards to alerts for consumers when must-have products land in store.
Heidspace assets are all available to download for free from Aldi Scotland’s Instagram and Facebook accounts, with more being added as Christmas gets closer.
Graham Nicolson, regional managing director for Aldi Scotland, said: “Our schools have been back for a while, and the next big milestone for many is the festive season.
“We know this time of year can be stressful getting prepared for the celebrations. Whether a festive fan or more of a Scrooge, our Heidspace tools will offer something for everyone to help make the season a little bit more relaxing, so our customers can focus on enjoying time with loved ones with delicious food and drink.”
